Know-how

Technical mastery
in service of the product.

Patterns, construction, finishing, fit: our teams and ateliers master every product type, from jeans to suits, from dresses to bags.

01 — Construction

The finest construction and finishing expertise,
for every one of your products.

From denim to leather goods, our teams master the construction of every product type: patterns, assembly, finishing. Scroll to watch the tech sheets draw themselves.

02 — Denim

Denim,
a craft of its own.

Denim is not sewn like other fabrics. Fabric choice, construction, washing and finishing make all the difference: we master every step with specialist factories and laundries in Tunisia, Turkey and Morocco.

01
The fabric

From 8 to 14 oz, rigid or stretch, selvedge, organic or recycled cotton: the fabric is chosen for the product and the target wash.
- 8 → 14 oz
- Stretch
- Selvedge
02
Construction

Felled seams, twin-needle topstitching, contrast threads, rivets, buttons, bartacks: robust construction designed to survive washing.
- Felled seams
- Rivets
- Bartacks
03
Washing

Rinse, stone, enzyme, bleach, overdye: washing gives the jeans their colour and hand-feel. Every recipe is developed and approved before production.
- Stone
- Enzyme
- Bleach
04
Finishing

Whiskers, honeycombs, abrasion, destroy, resin, embroidery, patches: the effects that sign your collection.
- Whiskers
- Destroy
- Embroidery
05
Control

Shade bands, wash stability, shrinkage, colour and seam strength: checked before every shipment.
- Shade bands
- Shrinkage
- Strength

Wash palette

Raw
Rinse
Dark
Mid stone
Light
Bleach
Black
Washed grey
Ecru

Every denim product

Jeans Slim, straight, wide, flare, mom, baggy, carpenter.
Jacket Trucker, oversized, workwear, sherpa-lined.
Dress Shirt dress, wrap, pinafore, long or short.
Skirt Mini, midi, maxi, split, button-through.
Denim shirt & overshirt Western, patch pockets, pearl snaps, lightweight chambray.
Dungarees & jumpsuit Utility cuts, for women, men and kids.
Shorts Raw edges, hems, any length.
Kids Baby to junior, soft and stretch fabrics.

Responsible washing

Laser, ozone, low-water and low-chemical washes, organic and recycled cotton: we offer more responsible alternatives without losing the look you want.

03 — Development

The best factory,
the best sourcing,
at the right price.

As product development experts, we choose the most qualified factory and the right materials for every style, in France and worldwide, at the best value for money. Cost price is engineered from the development stage: materials, construction, fabric consumption, country of production — without ever compromising on quality. Your prototypes are made in our own atelier in France or directly at the factory that will produce them: what is developed is what gets made. The approved proto becomes the reference: pattern, tech pack and an unambiguous size chart.

Start a development

The atelier — Paris